LinkedIn networking

[caption id="attachment_18513" align="aligncenter" width="500" caption="LinkedIn is a powerful networking tool"] [/caption] We've all done it. Logged in to LinkedIn, set up a profile, connected with some friends, old work colleagues maybe some family members and not returned for months or in some cases, years. The most common responses I get from people when I ask them if they're on LinkedIn are: "Oh yeah I am, I have a profile but it's not up to date and I haven't been on there for years." "I used to be on LinkedIn but I didn't see the point of it so I deleted my account." The whole premise behind LinkedIn is that it is a professional networking tool. But the thing is, if you are not using it to its full potential, it fails to be effective. That's no fault of the tool itself, but of the user of the tool - that's you and me. So what exactly...

[caption id="attachment_18546" align="aligncenter" width="500" caption="Tapping into the hidden job market is easy"] [/caption] You’ve probably heard that around 80% of the jobs that are filled at any given time have been filled via the hidden job market. So what exactly is the hidden job market? As you will notice from the following graphic, the hidden job market is simply those jobs that are not advertised. There was a time when the majority of available jobs were advertised through newspaper employment classifieds, employment centre job boards and via recruitment agencies. In recent years however, there’s been a move away from these methods for a number of reasons including: a desire to reduce recruitment costs a tighter job market technological advances   Many employers find they no longer need to advertise for new staff as they are continually inundated with prospective employees using the direct approach. Most direct approaches are received by email making it easier than ever to quickly vet...

[caption id="attachment_18573" align="aligncenter" width="500" caption="Have you updated your profile lately?"] [/caption] How long has it been since you updated your LinkedIn profile? If your answer is months or years (shame on you), now is the time to turn the spotlight on your LinkedIn profile and give it the shiny New Year’s makeover it deserves. Here are ten ways to make sure your LinkedIn profile stands out from the crowd: 1. ADD A RECENT PHOTO If your LinkedIn profile photo is more than 2 years old, it is out of date. Make sure your photo is not one of you out on the town holding a wineglass, but one that portrays you as the professional you really are. 2. MAKE YOUR PROFESSIONAL HEADLINE WORK FOR YOU Although your entire profile should be keyword-rich, making your Personal Headline as keyword-rich as possible will go a long way towards getting noticed. When someone searches for someone using key words...