personal branding Tag

[caption id="attachment_18663" align="aligncenter" width="500" caption="Brand You - The most important brand of all"] [/caption] Personal branding has become one of the biggest buzz terms in recent years. If you haven’t bought into the hype but now wonder if you should have, here’s an overview of personal branding and why it could work for you. What is personal branding? Personal branding is about creating a brand for yourself just as a you would when marketing a product. In personal branding, you are the product. Why do I need a personal brand? By developing your personal brand, you set yourself apart from others. How do I develop my personal brand? Personal branding guru Dan Schawbel has developed four-step personal branding process to help you develop your own personal brand: Four step personal branding process: Discover – figure out who you are and how you can brand yourself Create – create a personal branding tool kit Communicate – communicate your brand regularly Maintain – maintain...