LinkedIn

[caption id="attachment_18497" align="aligncenter" width="500" caption="Don't make these common LinkedIn mistakes"] [/caption] Are you using LinkedIn effectively? With more than 546 million users (*as of 24 March 2018), LinkedIn is one of the world's largest on-line communities. It's important that you use it responsibly so it can continue to be the powerful professional networking tool it was designed to be. Here's five things you shouldn't do on LinkedIn: 1. Don’t send random connection requests Send connection requests in a mindful way. Think about why you want to connect with the person and personalise your connection request message by explaining why you think you should connect. 2. Don’t give fake endorsements You should only endorse people for skills you know they have and generally speaking only for those skills you have witnessed first-hand. Don’t feel obligated to endorse your connections just because they have endorsed you or if LinkedIn suggests an endorsement. 3. Don’t be an over-poster We’ve all seen them, the LinkedIn addicts who...

[caption id="attachment_16442" align="aligncenter" width="500" caption="Boost your career through networking"] [/caption] When I talk with my clients about how important networking is I’m often faced with a look of terror as they envisage themselves anxiously walking into a room full of strangers and awkwardly trying to network with them. I'm quick to reassure them that networking has changed a lot over the years and doesn't need to be the horrifying and daunting task they fear it will be. The biggest changes that have happened are the result of technological developments as well as the huge growth in range of networking opportunities. There really is something to suit everyone no matter how shy or lacking in confidence you might be. I prefer to look at networking as an opportunity to connect, learn and develop. Viewed in this way, networking becomes far less fearsome and much more fun. Now that’s got to be better than anxiousness,...

[caption id="attachment_18513" align="aligncenter" width="500" caption="LinkedIn is a powerful networking tool"] [/caption] We've all done it. Logged in to LinkedIn, set up a profile, connected with some friends, old work colleagues maybe some family members and not returned for months or in some cases, years. The most common responses I get from people when I ask them if they're on LinkedIn are: "Oh yeah I am, I have a profile but it's not up to date and I haven't been on there for years." "I used to be on LinkedIn but I didn't see the point of it so I deleted my account." The whole premise behind LinkedIn is that it is a professional networking tool. But the thing is, if you are not using it to its full potential, it fails to be effective. That's no fault of the tool itself, but of the user of the tool - that's you and me. So what exactly...

[caption id="attachment_18573" align="aligncenter" width="500" caption="Have you updated your profile lately?"] [/caption] How long has it been since you updated your LinkedIn profile? If your answer is months or years (shame on you), now is the time to turn the spotlight on your LinkedIn profile and give it the shiny New Year’s makeover it deserves. Here are ten ways to make sure your LinkedIn profile stands out from the crowd: 1. ADD A RECENT PHOTO If your LinkedIn profile photo is more than 2 years old, it is out of date. Make sure your photo is not one of you out on the town holding a wineglass, but one that portrays you as the professional you really are. 2. MAKE YOUR PROFESSIONAL HEADLINE WORK FOR YOU Although your entire profile should be keyword-rich, making your Personal Headline as keyword-rich as possible will go a long way towards getting noticed. When someone searches for someone using key words...